Hi,
Dockers, a man's casual pants brand, is trying to bring khaki back. Many young men consider Dockers to be an old school look. So Dockers is trying to bring them back by making them in different colors and fits.
The campaign will start to advertise on Tuesday through radio, print, poster, and online: even on the Super Bowl comercials.
I think it's good to make different fits for pants. Nowadays people wear different styles of Jeans/pants. Making them in different colors will also help the company a lot. Despite the multiple competitive brands, Dockers think they can pull this off.
Tuesday, December 1, 2009
Tuesday, November 17, 2009
You Tube has a new tool coming out!
Hi,
You Tube has a new method for managing video submissions from readers called Tou Tube Direct.
You Tube Direct will include the Huffington Post and the San Fransisco Chronicle.
The new feauture will make the You Tube users easier to submit clips that news media companies can choose to highlight.
The new tool that is planned on coming out on Tuesday could become a conflict or a challanger for with other citizen journalism cites like iReport on CNN, where eyewitnesses can upload videos of news events as well as their own opinions.
I like the new idea that You Tube is introducing. As far as I know most people use You Tube to check out many different videos. I think that the new tool will be a success.
You Tube has a new method for managing video submissions from readers called Tou Tube Direct.
You Tube Direct will include the Huffington Post and the San Fransisco Chronicle.
The new feauture will make the You Tube users easier to submit clips that news media companies can choose to highlight.
The new tool that is planned on coming out on Tuesday could become a conflict or a challanger for with other citizen journalism cites like iReport on CNN, where eyewitnesses can upload videos of news events as well as their own opinions.
I like the new idea that You Tube is introducing. As far as I know most people use You Tube to check out many different videos. I think that the new tool will be a success.
Tuesday, November 10, 2009
Hi,
Sony wants to start make its animated hit “Cloudy With a Chance of Meatballs” available to consumers directly through Internet-enabled televisions and Blu-ray players before the movie is released on DVD.
The economy crisis is causing people not to buy DVDs, which puts many store retails on a decline in sales. So Sony wants to help out in the home entertainment.
The chief executive of Sony, Howard Stringer, also said that “We don’t need a war with Wal-Mart or any other organization, and I don’t think they’re hostile to this." "It will make televisions more valuable, and that’s a good thing.”
I think it's good that Sony is trying to try to do things to help the us out. If the movie would have been something that I would have been really interested in I would have purchased it before the realease of the DVD. Hopefully it will work out for Sony.
Sony wants to start make its animated hit “Cloudy With a Chance of Meatballs” available to consumers directly through Internet-enabled televisions and Blu-ray players before the movie is released on DVD.
The economy crisis is causing people not to buy DVDs, which puts many store retails on a decline in sales. So Sony wants to help out in the home entertainment.
The chief executive of Sony, Howard Stringer, also said that “We don’t need a war with Wal-Mart or any other organization, and I don’t think they’re hostile to this." "It will make televisions more valuable, and that’s a good thing.”
I think it's good that Sony is trying to try to do things to help the us out. If the movie would have been something that I would have been really interested in I would have purchased it before the realease of the DVD. Hopefully it will work out for Sony.
Tuesday, November 3, 2009
Disney theme park is expanding,
Shanghai, China will soon be joining other cities like Paris, Tokyo, Orlando, and L.A. with a Disney theme park.
Even though the new theme park in China will not be as big as the other ones, it will satisfy many Chinese residents.
The new park will have hotels, shopping areas and a Magic Kingdom style theme park.
The companies goal is to create an engine that will drive demand among China's 1.3 billion residents for other Disney products, from video games to Broadway-style shows to DVDs.
The total cost, not including the hotels and resort infrastructure, will be $3.5 billion, making it one of the largest foreign investments in China.
I think it's great that the Disney theme parks are expanding. I have been to the one in Paris, Tokyo and now Florida. Every one knows the Disney theme parks, and for China to have one in the future will make many residents happy. I met a Chinese foreign exchange students two years ago and I remember her telling me that her friends back home are jealous that she is able to go to Disneyland. She was very excited and loved the park. Now her friends back home will be able to go to the park as well, without the big expense (plane tickets to either one of the Disney cities).
Even though the new theme park in China will not be as big as the other ones, it will satisfy many Chinese residents.
The new park will have hotels, shopping areas and a Magic Kingdom style theme park.
The companies goal is to create an engine that will drive demand among China's 1.3 billion residents for other Disney products, from video games to Broadway-style shows to DVDs.
The total cost, not including the hotels and resort infrastructure, will be $3.5 billion, making it one of the largest foreign investments in China.
I think it's great that the Disney theme parks are expanding. I have been to the one in Paris, Tokyo and now Florida. Every one knows the Disney theme parks, and for China to have one in the future will make many residents happy. I met a Chinese foreign exchange students two years ago and I remember her telling me that her friends back home are jealous that she is able to go to Disneyland. She was very excited and loved the park. Now her friends back home will be able to go to the park as well, without the big expense (plane tickets to either one of the Disney cities).
Tuesday, October 27, 2009
Christmas is already in stores.
Even though Halloween has no yet come, retail stores are already stocking up their shelves with Christmas decorations and gifts.
The stores are trying to stimulate holiday feeling ahead of schedule because of the economy crisis. Retailers are anxious of about "the parismonious moods among shoppers."
The National Retail Federation predicts that Christmas sales will decline 1 percent from last years. But it's not as bad as the sales in 2007 when the retail revenue fell 3.4 percent. So stores are trying to make this years Christmas as fun as possible by stocking the shelves early.
Also to make more sales, stores like Macys are trying to do donations like the "Make a Wish" Foundation, or the mailbox that is used for letters that can be droped of for Santa.
There are also more Christmas ads coming out. For example, one ad proclaims "Merry Christmas to all, and to all great prices.
I think it's great that stores are trying to get shoppers into the Christmas moods and are trying to help their sales. But stocking shelves before we even hit Halloween is a little to early in my case. I'm still decorating my house with scary Halloween things and I'm starting to prepare for a great Halloween night but having these Christmas decorations aroun stores sets my mood a little off.
The stores are trying to stimulate holiday feeling ahead of schedule because of the economy crisis. Retailers are anxious of about "the parismonious moods among shoppers."
The National Retail Federation predicts that Christmas sales will decline 1 percent from last years. But it's not as bad as the sales in 2007 when the retail revenue fell 3.4 percent. So stores are trying to make this years Christmas as fun as possible by stocking the shelves early.
Also to make more sales, stores like Macys are trying to do donations like the "Make a Wish" Foundation, or the mailbox that is used for letters that can be droped of for Santa.
There are also more Christmas ads coming out. For example, one ad proclaims "Merry Christmas to all, and to all great prices.
I think it's great that stores are trying to get shoppers into the Christmas moods and are trying to help their sales. But stocking shelves before we even hit Halloween is a little to early in my case. I'm still decorating my house with scary Halloween things and I'm starting to prepare for a great Halloween night but having these Christmas decorations aroun stores sets my mood a little off.
Tuesday, October 20, 2009
Actors smoking in movies
Hi,
A volunteer arm of the powerful health organization that focuses on family issues, released on friday its "scorecard for the depiction of smoking in mass-appeal summer movies."
The new movie that came out this summer called Land of the Lost with Will Ferrell shows the actor smoking a pipe 18 times. The Medical Association Alliance believes that it results in about 124 million tobacco impressions. Because the movie is PG13 rated, Kids who are a huge fan of Ferrell or the movie might consider that it is "cool" to smoke.
What is sad is when movie studios can promote smoking to youth, but public health advocates cannot find a billboard in the whole city of Los Angeles that will run an ad to alert the public about the problem.
I have to agree. Kids nowadays would probably think that it's something they have to do to when their idols are doing something (Ex. smoking). I don't think putting such problem on a billboard will prevent people from smoking. Kids probably don't even read any of the billboards. They are as I already said more interested in what their idols are doing.
A volunteer arm of the powerful health organization that focuses on family issues, released on friday its "scorecard for the depiction of smoking in mass-appeal summer movies."
The new movie that came out this summer called Land of the Lost with Will Ferrell shows the actor smoking a pipe 18 times. The Medical Association Alliance believes that it results in about 124 million tobacco impressions. Because the movie is PG13 rated, Kids who are a huge fan of Ferrell or the movie might consider that it is "cool" to smoke.
What is sad is when movie studios can promote smoking to youth, but public health advocates cannot find a billboard in the whole city of Los Angeles that will run an ad to alert the public about the problem.
I have to agree. Kids nowadays would probably think that it's something they have to do to when their idols are doing something (Ex. smoking). I don't think putting such problem on a billboard will prevent people from smoking. Kids probably don't even read any of the billboards. They are as I already said more interested in what their idols are doing.
Tuesday, October 13, 2009
TV show "Glee" is becoming a big hit!
Fox's television show Glee, a musical comedy show, has become very popular. Glee which is similar to High School Musical has been drawing an average audience of about 7.8 million viewers. But not only because of the show itslef has the tv show become popular, because of the show’s musical performances.
The music that the actors perform in Glee has included almost all genres, including country, hip-hop, rock oldies, pop, and show tunes. Last week, the show has even accounted for 10 spots on the iTunes list of top 200 downloaded songs and four places on the Billboard Hot 100 for the week.
Because the music has been such a hit on the show Columbia Records and 20th Century Fox Television will release “Glee: The Music, Volume 1, on November 3. It will be the first in what the companies plan as a series of soundtrack albums.
The music that the actors perform in Glee has included almost all genres, including country, hip-hop, rock oldies, pop, and show tunes. Last week, the show has even accounted for 10 spots on the iTunes list of top 200 downloaded songs and four places on the Billboard Hot 100 for the week.
Because the music has been such a hit on the show Columbia Records and 20th Century Fox Television will release “Glee: The Music, Volume 1, on November 3. It will be the first in what the companies plan as a series of soundtrack albums.
Tuesday, October 6, 2009
Letterman apologizes
Hi,
David Letterman, a comedian, apologized to his wife on Monday on air. He had sexual relationships with some of his staff members. His affairs were revealed last Thursday. He didn't want to make any comments to the incident but when he saw that many were mad at him especially his wife, he wanted to apologize to everyone.
The words he used on air to apologize to his wife were "she had been horribly hurt and I’ve got my work cut out for me." But he didn't only apologize to his wife he felt the need to apologize to some of his staff. He said “I’m terribly sorry that I put the staff in that position.” He also thanked the staff for being supportive and for “putting up with something stupid I’ve gotten myself involved in.”
Hopefully Letterman learned his lesson and I hope the best for him.
David Letterman, a comedian, apologized to his wife on Monday on air. He had sexual relationships with some of his staff members. His affairs were revealed last Thursday. He didn't want to make any comments to the incident but when he saw that many were mad at him especially his wife, he wanted to apologize to everyone.
The words he used on air to apologize to his wife were "she had been horribly hurt and I’ve got my work cut out for me." But he didn't only apologize to his wife he felt the need to apologize to some of his staff. He said “I’m terribly sorry that I put the staff in that position.” He also thanked the staff for being supportive and for “putting up with something stupid I’ve gotten myself involved in.”
Hopefully Letterman learned his lesson and I hope the best for him.
Tuesday, September 29, 2009
Serena William's outburst!
Hi,
After the outburst at the U.S. Open on Sep. 12, when Serena Williams threatened to shove a tennis ball down a line judge’s throat, many thought that she would lose her 3 big sponsors. But William apologized and her 3 sponsors, Nike, Kraft Foods, and Tampax, supported her.
One of her new sponsors, Tampax, a tampon brand, said that “We didn’t ever consider dropping Serena.""She accepted responsibility and apologized for what happened, and we think that demonstrates the strength of her character.”
Tampax also believes that it would help their ads for their brand because of the outburst. They say that it shows "feminine PMSing", which could help their advertisements.
Lucky for Williams that she didn't lose any of her sponsors.
After the outburst at the U.S. Open on Sep. 12, when Serena Williams threatened to shove a tennis ball down a line judge’s throat, many thought that she would lose her 3 big sponsors. But William apologized and her 3 sponsors, Nike, Kraft Foods, and Tampax, supported her.
One of her new sponsors, Tampax, a tampon brand, said that “We didn’t ever consider dropping Serena.""She accepted responsibility and apologized for what happened, and we think that demonstrates the strength of her character.”
Tampax also believes that it would help their ads for their brand because of the outburst. They say that it shows "feminine PMSing", which could help their advertisements.
Lucky for Williams that she didn't lose any of her sponsors.
Tuesday, September 22, 2009
Camel is advertising again but not for their Cigarettes!
Hi,
Camel started to advertise again but not for their cigarettes. The tobacco company is advertising for Camel Snus, a tobacco packet that you put up in your upper lip, that you don't chew, and that is spit less. It's because of the low salt content that spares users the unpleasantness of public expectoration.
Camel Snus had already been advertised in many magazines, like Rolling Stone, Sports Illustrated and Maxim. But many tobacco companies filed a lawsuit in August seeking tobacco advertisements from using logos or color in publications that have either more than 15 percent readership, or two million readers, under 18.
A spokesman of the tobacco company said that “We do not advertise cigarettes in print right now and have not done that for a couple years, but Camel Snus is not a cigarette.” “This is a different product, and if ultimately you want your adult tobacco consumers to be aware of the product and its attributes, clearly you have to advertise.”
If you want people to know about your new product, you indeed need to advertise. I understand that it's not a cigarette but it's tobacco. Just because the tobacco is not rolled up in a stick and has a filter, it is tobacco, which makes it the same thing. Young adults will see and read about the new product, and because it's not a cigarette they might think that it's OK to buy and try it out.
Camel started to advertise again but not for their cigarettes. The tobacco company is advertising for Camel Snus, a tobacco packet that you put up in your upper lip, that you don't chew, and that is spit less. It's because of the low salt content that spares users the unpleasantness of public expectoration.
Camel Snus had already been advertised in many magazines, like Rolling Stone, Sports Illustrated and Maxim. But many tobacco companies filed a lawsuit in August seeking tobacco advertisements from using logos or color in publications that have either more than 15 percent readership, or two million readers, under 18.
A spokesman of the tobacco company said that “We do not advertise cigarettes in print right now and have not done that for a couple years, but Camel Snus is not a cigarette.” “This is a different product, and if ultimately you want your adult tobacco consumers to be aware of the product and its attributes, clearly you have to advertise.”
If you want people to know about your new product, you indeed need to advertise. I understand that it's not a cigarette but it's tobacco. Just because the tobacco is not rolled up in a stick and has a filter, it is tobacco, which makes it the same thing. Young adults will see and read about the new product, and because it's not a cigarette they might think that it's OK to buy and try it out.
Monday, September 14, 2009
Sports writers rude article on Jaycee Dugard
Hi,
I found this article on the NY Times website. A Sports writer named Mark Whicker who wrote a column on Jaycee Dugard, a California woman who was kidnapped at the age 11, had two children with her abductor,and recently escaped at the age of 29, 18 years later, made many bloggers and readers thought that it was "absolutely sickening".
He researched sports highlights of the last 18 years and said that he thinks that it's sad that she couldn't partake in them. I believe that she had more important things to be worrying about than missing out on sport events. I mean, Jaycee was living in a dirty tent in the abductor's backyard and had to try and find a way to escape that horrible place.
Yes, I think that it's good that Whicker apologised the next day to his readers but still believe that it was wrong of him to even consider writing such a column. Even his editor should have not gave the OK to publish his column.
I found this article on the NY Times website. A Sports writer named Mark Whicker who wrote a column on Jaycee Dugard, a California woman who was kidnapped at the age 11, had two children with her abductor,and recently escaped at the age of 29, 18 years later, made many bloggers and readers thought that it was "absolutely sickening".
He researched sports highlights of the last 18 years and said that he thinks that it's sad that she couldn't partake in them. I believe that she had more important things to be worrying about than missing out on sport events. I mean, Jaycee was living in a dirty tent in the abductor's backyard and had to try and find a way to escape that horrible place.
Yes, I think that it's good that Whicker apologised the next day to his readers but still believe that it was wrong of him to even consider writing such a column. Even his editor should have not gave the OK to publish his column.
Monday, September 7, 2009
Body soap for men!
Nivea put out a new soap for men. That includes body wash, shampoo and shave gel. I would say that it will be a competition soon among the other brands like for example Axe. Wnat to read more? Click here!
Thursday, September 3, 2009
Subscribe to:
Posts (Atom)