Bringing khaki back!

Hi,

Dockers, a man's casual pants brand, is trying to bring khaki back. Many young men consider Dockers to be an old school look. So Dockers is trying to bring them back by making them in different colors and fits.

The campaign will start to advertise on Tuesday through radio, print, poster, and online: even on the Super Bowl comercials.

I think it's good to make different fits for pants. Nowadays people wear different styles of Jeans/pants. Making them in different colors will also help the company a lot. Despite the multiple competitive brands, Dockers think they can pull this off.